I’m planning to move to Manchester at the beginning of the new year and I’m excited about the potential of building my life here. I’ve moved up north from the english south coast via London, and fallen in love with...
Category - Tech
Role models are important because they give us the ability to imagine our future selves. The more closely we identify with these role models, the easier it is to imagine ourselves in their position. That’s why the lack of...
Blogging is a particularly successful marketing method in the B2B industry because customers require a certain type of onboarding. With SaaS in particular, you’re not selling a “real” product, but a piece of software that...
Did you think that because you’re a software company that no one would be interested in your blog? Well, that’s clearly not true. In fact, content marketing can be hugely successful for B2B companies. It’s an industry...
In the digital age, a whole world of online marketing has opened up, but many B2B software companies are not making full use of the opportunities. They’re unaware of how content marketing, specifically through running a...
Airbnb is one of my favourite companies. I love travelling to stay in gorgeous residences around the globe instead of an impersonal hotel. I’ve actually just arrived in Berlin for a month to work on my freelance writing...
I was happy to make a flying visit to London last night to attend the latest instalment of the Code First: Girls event series, Hack your career with Accenture. Previously, the events have focused on themes like fintech, travel...
There are many unfair things in life, but all we can do is try to make things a little fairer in the best way we can. I’m quite a believer that technology has the potential to democratise the future of work, which means that...
There are many myths that persist in society, some that are helpful and others that limit personal growth and success. My aim is to debunk all of those myths that stop people from achieving their full potential. One of those...
In this technological age, social stereotypes have undergone a profound shift. Culturally, we used to worship movie stars, sports heroes and prominent business people. To a large extent we still do. But slowly, we are entering an...